What Is SEO Analysis
SEO analysis which is also known as SEO audit is the process of observing and analyzing a website to gain insight into how well the site has been optimized and how the site can be improved for better performance in search engine results.
You need SEO analysis
to make data-driven decisions for improving your site ranking in SERPs so you can expand your reach, generate more traffic, and achieve your business objectives.
During SEO audits, you will get to evaluate your traffic sources, the performance of your content strategy, the keywords you are ranking for, your competitors, your performance for both on-page and off-page SEO factors, and determine whether you have technical errors.
Using data gathered during analysis, you willl get a clear picture of how effective your current SEO strategy is, how well you have executed your search engine optimization strategy so far, and identify key areas for improvement subsequently.
With the insights gained from an SEO analysis you will be able to deliver a better experience for site visitors by improving your site content, while also improving the technical aspects of your website SEO to help search engines better understand the context and relationship between your content and the search query visitors are using.